Hair texturizer for fullness, it instantly thickens hair by up to 17% as it relies on natural bulking agents acacia gum and kaolin clay. It creates a matte texture a fantastic tool for creating a gritty, “second-day hair” look.

Aveda's innovative formula transforms in your hands from a powder to a light, absorbent lotion*then makes magic in your hair, increasing its diameter and creating an abundance of texture and volume, instantly.

Directions of use:

- Liquify a small amount in hands and scrunch into damp or dry hair.

- For a more concentrated effect, sprinkle powder directly onto hair and work through with hands until fully dissolved.

Salon tip:

- To set the look firmly, finish with Pure Abundance Volumizing Hair Spray.